By ERIC PHIRI
AUDI took a huge but well calculated gamble with the introduction of the the Audi A3 sedan. It sure
looked good but there was a danger that the market will not welcome a downgraded A4. It is history now
that the A3 sedan has now claimed the 2014 World Car of the Year. The win gave Audi a second overall
victory in the 10-year history of the competition after the Audi A6 claimed the title back in 2005.
The A3 sedan was also finalist for the South Africa Car of the Year competition, which was won by the
Porsche Cayman S. But the A3 sedan, a third instalment of the A3 range after the new-generation A3 in
-3-door guise which was launched in November 2012, has proved very popular in the country as far as
The 2014 A3 Sedan is available with two petrol engines and one diesel one, all in SE specification. The
1.4 TSFI engine produces 92 kW and 200 Nm of torque (90 kW for the S tronic, while the more powerful
1.8T FSI engine produces 92 kW and 250 Nm of torque. The 2.0 TDI diesel engine delivers 110 kW of
power with 350 Nm of torque.
All three engines are offered in a choice of manual or S tronic.
The standard specifications include MMI Radio with full colour, slide out LCD screen, an LED Interior
lighting package, front centre armrest, light/Rain sensor, Bluetooth with voice control and audio
streaming, and knee airbag.
There is also 17-inch 5-spoke cast aluminium alloy wheels, sports suspension, front sports seats, front
fog lights, Audi Drive Select with Efficiency programme, an exterior aluminium package, leather covered
multi-function 3-spoke sports steering wheel with shift paddles for S tronic models, fully automated, dual
zone air-conditioning, Driver Information system in colour, and an Audi Sound System.
Audi A3 Sedan 1.4T FSI SE manual – R323 500
Audi A3 Sedan 1.4T FSI SE S tronic – R340 500
Audi A3 Sedan 1.8T FSI SE manual – R341 500
Audi A3 Sedan 1.8T FSI SE S tronic – R358 500
Audi A3 Sedan 2.0 TDI SE manual – R355