Adidas launch new Test, ODI and T20 kits for the Proteas

 

Adidas today launched the new Test, One Day International and T20 cricket kits for the Proteas, which will be worn during the 2012/2013 season, with the Test Kit first being worn in the series against England next month.

“We are delighted to unveil the three kits for the Proteas ahead of the series against England in the second year of our partnership with Cricket South Africa. The entire product range is consistent with our standard of highly technical sports performance garments which adidas produces for other cricket teams around the world,” says Zobuzwe Ngobese, the Public Relations Manager at adidas South Africa.

The designs of the three shirts have some special features which give the product a fresh appeal. The Test kit is brilliant white with a stand-up collar for UV protection. adidas added an African style cream print on the inside of the collar, so it is visible when the players wear their collars up during play. The company has also kept the green below the collars and added in more green piping along the sides and back of the garments to break the white.

Jacques Faul, the Chief Executive Officer of Cricket South Africa, says the design of the new kits is uniquely South African, something that makes the Proteas stand-out on the field of play.

“We love the new designs and the reaction of the players and the technical team has been fantastic. We are happy to be associated with a brand like adidas which is very consistent on product quality. The English Tour kick-starts what we hope to be a good season for South African Cricket,” he says.

The One Day International kit is predominantly green with a thin pin stripe down the garment to keep the kit clean and simple. “We have kept with the Twilight green and yellow but we have added in a Dark Forest green on the side panels. We have also embossed a small Protea on the back of all the ODI garments,” says Kate Woods, the Category Manager for Team Sports at adidas South Africa.

The T20 kit has changed the colour and style so that the public can easily differentiate the T20 from the ODI kits.  “We have added a subtle African pattern on the front of the shirt. Keeping in line with the format of the game we tried to push the boundaries slightly by adding Gold on this garment as something a little different for the players and the public going into the ICC T20 World Cup,” adds Woods.

 Tech

With great investment into the research and development of the kit, adidas have incorporated their leading technologies in the apparel including ClimaCool™ and Formotion™. These technologies ensure that players will keep cool under pressure at the wicket and because of the way the kit is cut, they will have freedom of movement in the field and when bowling.

 

The Product – Test Kit – Recommended Retail Price – R549

 

ODI Kit – Recommended Retail Price – R499

 

T20 Kit – Recommended Retail Price – R499

 

 Stockists: The new kits will go on sale mid-July and will be available in adidas stores and cricketing shops. The shirts will also be available at the following major sports retailers:

  • Totalsports 
  • Sneaker’s International 
  • Edcon
  • Sportsman’s Warehouse

 

For more information, please contact:

Zobuzwe Ngobese – Public Relations Manager at adidas SA

T:            021 -442 6352 or 073 601 9833

E:            zobuzwe.ngobese@adidas.com

 

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