Buckle-up for JIMS in October:



People with a love for wheels can prepare to be dazzled by the Johannesburg International Motorshow in October.

Soccer fans were truly indulged in 2010. South Africans saw an entire month devoted to relaxing, kicking-back and immersing themselves in the soccer madness that had swept the nation and the rest of the world. 

But this left petrol-heads who were not inclined to appreciate “the beautiful game” facing a bit of a quagmire: the Johannesburg International Motor Show – usually held every two years – was placed on the back-burner, leaving no other alternative option for car-lovers to get their fix of striking automotive machinery. Before you interject and tell me about the annual Top Gear MPH show, let me just remind you that the show features nothing you wouldn’t see on any episode of the BBC programme: Clarkson’s ranting remarks, Hammond’s annoying whine and May’s clumsy mannerisms are all there, growing tiresome very quickly.

Thankfully, the Johannesburg International Motor Show is back this year. South Africa’s automotive enthusiasts (just a euphemism for car-nuts) can take enjoyment in the prospect of seeing and being around some incredible cars. 

Having attended JIMS – or Auto Africa as it was previously known, I am well aware of the fact that this motor show delivers on the promise of thrilling the car-loving public. When I went in 2004 and 2006, I was nothing short of amazed: the striking lights, elaborate display stands, gleaming vehicles and attractive female models complementing their car counterparts left me wishing that motor shows could be held here all year ’round.

This year though, organisers are promising an extra-spectacular show, as many vehicles will be making their way down from the famous Frankfurt Motor Show, which will end a few days before JIMS begins.

Fathers and mothers with a penchant for all things high octane, but who are encumbered by restless children, can take their youngsters down to the Lifestyle for other entertainment.

If getting dirty is your thing, there is an off-road course, allowing one to experience drifting and to witness the immense skill that goes into controlling a rally car. Fans of heavy transporter vehicles will also be catered for, as the Johannesburg Truck and Bus Show will run simultaneously. A hall and an outdoor exhibition stand will showcase these behemoths exclusively.

SA Shows managing director, Pula Dippenaar said: “Johannesburg International Motor Show will not only put the focus back on the South African motor industry in 2011, but will give visitors of all ages a chance to see the cars of today and the transport of the future.”

“The show promises to be bigger and better than ever and with the latest cars from around the world finding their way to Expo Centre, it is set to be the highlight of the year,”  added Dippenaar.

Revelers can look forward to seeing beauties like BMW’s new 6-Series, the sleek MINI Coupe Concept and the regal Range Rover Evoque. Our friends of the green fraternity may like Nissan’s Leaf, and Honda’s trio of hybrid models: the CR-Z, Insight and Jazz IMA.

JIMS will run from the 6th to the 16th of October – that’s ample time to get down there for your fix of high octane motoring fun. Tickets will be available through Computicket from September.









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