Tom Tom has announces the launch of the TomTom GO series of portable navigation devices (PNDs) in Africa. For the first time, road users
will have access to a highly accurate, interactive map of all countries in the continent, empowering drivers with the information they need to
make better informed, daily driving decisions.
The TomTom GO series provides turn-by-turn directions, road signage information and intersections across seven million kilometres of
Africa’s road infrastructure. The PNDs also include Lifetime TomTom Traffic (available in South Africa only), which utilises TomTom’s world-
class traffic information to pinpoint exactly where delays start and end, helping drivers reach their destinations faster.
In addition, the TomTom GO series provides easy access to the travel information they need via a high-resolution, capacitive touch screen. An Interactive Map responds and scales to touch, so drivers can simply zoom in and out to find places on the map with their fingertips, or tap on the map to get an instant route to a destination.
“We are pleased to introduce the very first personal navigation devices that span all countries within the African continent,” said Daan Henderickx, Country Manager of TomTom. “Now, no matter where you are in Africa, TomTom is there to help make your journey as straightforward as possible, every day.”
Maps updates are incorporated via TomTom’s MapShare service, which enables users to report road changes directly to TomTom, of which over 3000 are reported every month. In addition, the TomTom map carries both old and new street names, for roads that have changed over time, making it easier for people to locate their exact destination by name.
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Old & New Street names: On the all new TomTom GO range you will no longer have any problem with the constantly changing street names
In South Africa. The devices will allow you to look up any address using both the old or new street name.
TomTom Lifetime Traffic Services: Available only in South Africa. TomTom’s superior live traffic technology enables users to bypass traffic,
even on small secondary roads, with live traffic information being fed back to their GO-Series devices every few minutes. TomTom Lifetime
Traffic Services is offered for the lifetime of the device.
3D Maps: Buildings and landmarks are brought to life in stunning 3D, so drivers know exactly where they are.
Route Bar: Essential traffic and travel information at a glance. The Route Bar shows precise traffic and speed camera information on the
Quick Search: Drivers can find their destination faster with intuitive search results. Quick Search starts finding destinations as soon as the
driver starts typing.
My Places: Drivers can see their favourite locations on the map and personalise their map with My Places. This makes it easier to find and
navigate to favourite locations again and again.
Lifetime Maps: Always drive with the latest map. For the life of the product, drivers can download four or more full updates of the map onto
the device, every year. Drivers receive all updates to the road network, addresses and Points of Interest.
Speed Cameras (three month trial): Drivers can drive in a more relaxed way, receiving alerts for speed cameras ahead. These timely
warnings increase drivers’ awareness of local speed limits and help to save money on speeding fines.
Pricing and Availability:
The TomTom GO series is available from today at retailers including Cape Union Mart, Dion Wired, Due South, Game, HiFi Corporation, Incredible Connection,
Makro and Edcon. It is also available online via Kalahari and Take a Lot. The RRP’s start from R 2 599 to R3 999. All devices are sold with lifetime map updates for
the African market