Nike and Kaizer Chiefs launches the new jersey for the news season

By FOCUS REPORTER

AT the launch of the new Club kit at Nike’s Football Training Centre in
Soweto on Tuesday, Nike and Kaizer Chiefs unveiled its bold new home
kit, inspired by the traditional black and gold Club colours, infused
with its distinctive chief’s logo iconic in Club history. 
The body of the jersey now features a modern aesthetic while remaining
faithful to the Club’s most distinctive patterns and Club history as the
black and gold diagonal stripes across the front of the jersey emulate
the chief’s headgear.
The refined collar and sleeves in full black boasts a classic cut. On
the back of the jersey below the neck reads ‘Kaizer Chiefs’, with the
headgear icon imprinted on the inside back collar.  The front of the
jersey features the traditional Kaizer Chiefs logo and Nike swoosh in
lightweight heat transfer materials, with the new Vodacom logo
emblazoned below the chest. 
The home shorts are classic black with a gold strip at the bottom back,
and the gold socks carry a solid black line across the sock, with the
Kaizer Chiefs and Nike logo at the back.  
With the dramatic design encapsulating the rich history of the Club, the
new kit also embodies revolutionary technological innovations such as
laser cut ventilation zones that help with localized cooling.  A full
mesh microfibre back increases evaporative cooling in the highest sweat
zone.  
Kaizer Chiefs have long been a team at the forefront of South African
football, and this new design coupled with the innovative technologies
demonstrates Nike and Kaizer Chiefs’ vision to inspire their players to
perform at their best.  
While the history and the tradition of the Club is present in the jersey
design, the new kits are made from Nike’s ground-breaking recycled
polyester – which for the time includes both the shirt and shorts.  
Each complete kit is made up of up to 13 reclaimed plastic water
bottles.  This new manufacturing process reduces energy consumption by
up to 30% compared to manufacturing traditional polyester and saves
nearly 100 million plastic water bottles from being dumped at landfill
sites. 
The new kit is made up of 100% polyester, and Nike’s famous Dri-FIT
material, which is designed exclusively to improve the athlete’s
performance by absorbing moisture away from the body.  By taking sweat
away from the skin, the players stay cooler and lighter, thereby
allowing them to perform at optimum level. 
The Kaizer Chiefs away kit, which now also features the bold diagonal
stripes in gold across the sleeves on an all-white jersey, is paired
with white shorts, and white socks with a gold trim, and the full away
kits include the same lightweight technological innovations as the home
kit.
To complement the new match day kits Nike has launched a unique Kaizer
Chiefs line of lifestyle clothing for both players and fans to wear on
and off pitch. Featuring the symbols and heritage that unite the Club
and fans the new lifestyle wear includes polo shirts and N98 jackets
emboldened with the Kaizer Chiefs badge. 
The kit and extended line is available from leading retailers from 7
July.

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