Vodacom Change the World now gives all South Africans a platform to give

As we ring in the New Year, millions of people make resolutions to change

their lives for the better, hoping to lose weight, quit smoking, spend more

time with their families or make other life improvements. The season of

giving inspires many to resolve to help people around them and make the

world a better place.

Vodacom, via a newly launched web and mobi-site, can now help you carry the

spirit of goodwill and giving through the coming year. They have created a

place where you can find opportunities to donate your time and money to

non-profit organisations (NPOs) who need help. This online platform enables

the public to search for an NPO, read their basic profile, view what

projects and needs they have, contact them and SMS to a dedicated short code

to make a cash donation in a safe and easy way.

This initiative forms part of the Vodacom Change the World (CtW) programme,

a ground-breaking programme that enables volunteers to work for any NPO of

their choice for a year, at no cost to the volunteer and host organisation.

“The Vodacom Change the World initiative, now in its third successful year,

is unable to accommodate everyone who has applied to be a volunteer and we

have had to turn away hundreds of South Africans who wanted to make a

difference. Through our newly launched public participation platform,

Vodacom can provide everyone with an opportunity to participate and rally

behind their preferred NPO through volunteering time, goods or cash  ,” says

Maya Makanjee, chief officer corporate affairs at Vodacom.

Phase one will see the public participation platform comprising  the 20 NPOs

that have taken part in the Vodacom Change the World 2011 and 2012

programme. Phase two will see the list grow to 40 organisations in April.

Thereafter, the platform will be open to all NPOs to register themselves.

“Our vision is to eventually enable all South Africans to give to NPOs

through our mobile technology platforms, ensuring that 100% of the donations

reach the hundreds of credible NPOs that will benefit from the platform.”

Makanjee adds that Vodacom is excited about working in close partnership

with the Praekelt Foundation and Sunday Times to ensure that the programme

lives up to its full potential by helping to make a difference to those in


Marcha Neethling from Praekelt Foundation says: “We were excited and

honoured when approached by Vodacom to partner with them on this campaign.

We have built a web solution that will provide much needed assistance for

the NPO sector. With more households in South Africa having cell phones than

computers, combining mobile web access and SMS donations substantially

increases the reach of this initiative; making it easier for all to get

involved.” Meanwhile, Sunday Times editor, Ray Hartley encourages the Sunday

Times readers to use the platform to help make a difference.

The Vodacom public participation platform will give all South Africans –

irrespective of which mobile network they belong to, the opportunity to

donate money through a direct fundraising channel by way of SMS donations.

Vodacom customers will be able to donate free of charge with all proceeds

going to their nominated NPO.

Vodacom customers can choose to donate any amount from R5 – R200 in

increments of R1 (total payments limited to R200 per month) by sending their

chosen NPOs keyword and an amount they wish to donate, to 30100. (Neither

Vodacom, the Vodacom Trust, nor any of our respective agents will deduct or

retain any portion of the donation Vodacom customers make using CtW, nor

receive any commission, interest, rebate or other profit on any donation.)

Other network subscribers can donate a fixed amount of R30 per SMS at a

premium rate by sending their NPO keyword to 42600. (Applicable fees are

paid to the WASP that facilitates the donation. 100% of what Vodacom

collects from other network operators will be donated to the relevant NPOs.)

For more information, go to w <http://www.vodacom.co.za/changetheworld>

ww.vodacom.co.za/ <http://www.vodacom.co.za/changetheworld> changetheworld

<http://www.vodacom.co.za/changetheworld>  or find us on



SMS Numbers

Vodacom Customers – SMS 30100

Non-Vodacom Customers – SMS 42600

NPO Keywords

Organisation Name


1000 Hills Community Helpers


Algoa Bay Council for the Aged


Association for People with Disabilities in Polokwane


Committee for Crime Prevention in Kimberley


East London Child and Youth Care Centre


FAMSA Upington


Free State Care in Action


Free State Residential Care


Ikamva la Bantu


Jo’burg Child Welfare


Ndlovu Care Group


New Beginningz


Nurturing Orphans of AIDS for Humanity (Noah)


Opkyk Pathways Therapy and Education Centre


SANCA Lowveld


Tizanani Children’s Home


SPCA Sandton


The Smile Foundation


The Tertiary School in Business Administration (TSIBA)


Waterberg Welfare Society



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